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Managing Search In-House? Spotting Trends, Identifying Benchmarks Overcome Challenges, Improve Retur

Acquirgy
By : Acquirgy
INFORMATION
Published : Oct 28, 2009
Length : 8
Type : White Paper
 
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Overview :
If you're managing search in-house, this exclusive White Paper from Acquirgy will help you identify negative trends, and provide critical suggestions to reverse them. If you're considering bringing search inside, this White Paper will help you implement the transition successfully. For both readers, it will provide a roadmap to improve ROI and increase efficiencies. Topics covered provide actionable recommendations: Framework to evaluate your in-house program, Planning for success, Staffing and recruiting search marketing talent, Models to improve efficiencies, Evaluating PPC software technology
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Ad Management , Content Development , Keyword Research Tools , PPC Ad Networks , Pay Per Click Marketing , Search Engine Optimization
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