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8 Quick Steps to Double B2B Conversions

Pardot
By : Pardot
INFORMATION
Published : Apr 29, 2009
Length : 10
Type : White Paper
 
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Overview :
You've laid the groundwork and attracted the visitors, now conversion is key. As a B2B marketer, you typically have a very limited window to prove your value proposition. Learn eight simple techniques, including progressive profiling, form validation and multivariate testing, that will help you fine tune your landing pages and increase conversion rates.
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CRM And Sales Tools , Conversion Analysis , Conversion Testing , Landing Pages , Lead Generation , Microsites , Persuasive Architecture , Usability , Webforms , Website Development
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