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Search Engine Optimization and Pay-Per-Click (PPC): A Holistic Approach

ICG Commerce
By : ICG Commerce
INFORMATION
Published : Jan 28, 2008
Length : 10
Type : White Paper
 
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Overview :
A new guide from Fathom SEO explains how businesses can maximize search engine marketing efforts by adopting a holistic management plan for Pay-Per-Click and Search Engine Optimization. Learn how to effectively share data about keywords, ad copy and landing page performance.
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Browse Related Categories :
Content Development , Landing Pages , PPC Ad Networks , Pay Per Click Marketing , Search Engine Optimization , Search Marketing
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