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Application Brief: Localize Your Advertising and Web Content

Quova
By : Quova
INFORMATION
Published : Jan 10, 2008
Length : 2
Type : White Paper
 
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Overview :
This 2-page application brief explains what real-time geolocation technology can do for online businesses. Learn:

*How companies like yours are achieving cost-per-click improvements of up to 30 percent, while lowering home page drop-off rates by 70 percent—and how you can do the same
*How knowing a Web visitor’s location can help you sell more product, increase customer loyalty, comply with state and country regulations, and track campaign effectiveness
*The problem with using cookies to extract Web visitor information—and why geolocation technology is less invasive

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Browse Related Categories :
Content Personalization , Emerging Marketing , Website Analytics , Website Development
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