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Customer Centric Messaging - What You Need To Know

Clickatell
By : Clickatell
INFORMATION
Published : May 20, 2008
Length : 2
Type : Case Study
 
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Overview :
In meeting the challenges of an increasingly competitive banking landscape, Standard Bank seeks to differentiate itself by providing the highest levels of service to its customer base. An integral part of achieving this goal has been its partnership with Clickatell to deliver personalized and relevant messaging to bank customers via their mobile phones.  Read this case study to learn more.
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Content Personalization , Emerging Marketing , Instant Messaging Marketing , Local Marketing , Loyalty And Retention , Social Networking , Viral Marketing
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