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5 Steps to Effective Web Measurement

Omniture
By : Omniture
INFORMATION
Published : Jun 27, 2007
Length : 9
Type : White Paper
 
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Overview :
Many marketers shy away from Web analytics because it sounds more like a logarithmic equation than a marketing solution. But after you strip away the multi-syllabic veneer, Web analytics is really nothing more than an incredibly effective tool to help you grow your business.
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