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A webform on a web page allows a user to enter data that is, typically, sent to a server for processing and to mimic the usage of paper forms. Forms can be used to submit data to save on a server (e.g., ordering a product) or can be used to retrieve data (e.g., searching on a search engine).

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White Paper: 5 Tips to Turn Your Website into a Marketing Machine

By : ProjectLocker

Published Date: Nov 13, 2007

Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers. This Internet marketing whitepaper discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
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Creating an Audience for Your Lead-Generation Campaign

By : Bulldog Solutions

Published Date: Nov 16, 2006

Getting an audience is a tremendous challenge for people who use Webinars, physical events or other platforms for the purpose of lead generation. This white paper reviews best practices for creating a high-quality audience for your lead-generation initiative.

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8 Quick Steps to Double B2B Conversions

By : Pardot

Published Date: Feb 25, 2009

You've laid the groundwork and attracted the visitors, now conversion is key. As a B2B marketer, you typically have a very limited window to prove your value proposition. Learn eight simple techniques, including progressive profiling, form validation and multivariate testing, that will help you fine tune your landing pages and increase conversion rates.
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How to Drive Sales and Improve the User Experience Using Interactive Conversation

By : Jellyvision Inc.

Published Date: Feb 16, 2009

When your site offers a complex solution that requires high level customer engagement, it is often a challenge to keep customers’ attention enough to convey the value of your product. Download this paper to learn how to increase conversion rates, and reduce website abandonment by forging a personalized and emotional connection between your brand and consumers on your site.
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