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A search engine is a program designed to help find information stored on a computer system such as the World Wide Web, or a personal computer. The search engine allows one to ask for content meeting specific criteria (typically those containing a given word or phrase) and retrieving a list of references that match those criteria. Search engines use regularly updated indexes to operate quickly and efficiently.

Results 1 - 11 of 11 matches Sort Results By : Published Date | Title | Company name
B2B Search Success: Quantifying Search Engine Marketing Benefits for B2B Marketers
By : Oneupweb Published Date: Jun 03, 2008
Learn how to predict your business' success through search marketing and secure the support of upper management with Oneupweb's white paper, B2B Search Success: Quantifying Search Marketing Benefits for B2B Marketers.
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Oneupweb
Target Google's Top 10 to Sell Online
By : Oneupweb Published Date: Feb 04, 2005
Oneupweb's broad study, Target Google's Top 10 to Sell Online, demonstrates a clear benefit to being listed on the first three pages of Google's results and describes even greater sales benefits to being listed on the first page.
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Oneupweb
American Customer Satisfaction Index Annual E-Business Report
By : ForeSee Results Published Date: Aug 15, 2006

The world of e-business is continuing to evolve as the lines further blur between search engines, portals and content providers. Learn more about the competitive positions of Google, Yahoo!, AOL and more in this report.


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ForeSee Results
Chinese Search Engine Engagement
By : Enquiro Research Published Date: Jan 09, 2008
Comparing the two search engines predominantly used by Chinese searchers – Baidu and Google.cn – Enquiro conducted an eye tracking study with Chinese students to answer how Search user interaction can differ between cultures, languages and reading patterns. How do Google and Baidu compare? And how do Chinese searchers use organic vs. paid listings?
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Enquiro Research
Enquiro Survey: How Business to Business (B2B) Purchasers Buy
By : Enquiro Research Published Date: May 23, 2007
The objective of the survey, conducted with over 1000 B2B buyers, was to discover how people research B2B buying decisions online and how this varies by role within a company and by purchase phase. How do people navigate from awareness, through research and negotiation phases to the actual purchasing decision? What is the balance between online and offline influences? Do purchasers use search engines, and if so, which search engines and why?
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Enquiro Research
iProspect Blended Search Results Study
By : iProspect Published Date: Apr 17, 2008
The objective of this survey was to uncover data that would enable search marketers to better understand how search engine users behave when they conduct different types of searches and are presented with different types of search results within the three largest search engines (in terms of market share): Google, Yahoo!, and MSN.
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iProspect
Search Engine Optimization (SEO) 101
By : HubSpot Published Date: Feb 13, 2008
Today, B2B buyers start their purchasing process in the search engines.  In order to remain competitive, your company needs to be found by the people already searching for your products or services.  This webinar will cover the basics of search engine optimization - what is it and why is it important - to demystify SEO and empower marketing professionals to either take on SEO themselves or give them the knowledge to hire an effective - not a scam - SEO consultant.
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HubSpot
Strong Q1 for Search Marketing Amid Signs of Weakness Ahead
By : SearchIgnite Published Date: Apr 14, 2008
Read this SearchIgnite issues Q1 2008 report, evaluating state of the search landscape and performance of the top engines.
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SearchIgnite
The Brand Lift of Search
By : Enquiro Research Published Date: Dec 05, 2007
More and more, companies are realizing the importance of creating a strong online presence both in the free organic search results and the paid advertisements that appear alongside those results. The tracking features of website logs and the measurability of pay-per-click ads enable marketers to monitor the traffic of their organic listings and the performance of their online advertising campaigns. However, it's comparatively more difficult to determine how the placement of those search listings and online ads affect consumer brand perceptions.
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Enquiro Research
White Paper: 5 Tips to Turn Your Website into a Marketing Machine
By : HubSpot Published Date: Nov 13, 2007
Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers.  This Internet marketing whitepaper discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
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HubSpot
Webcast: 5 Tips to Turn Your Website into a Marketing Machine
By : HubSpot Published Date: Sep 29, 2007
Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers.  This Internet marketing webcast discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
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HubSpot
 
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