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13 Reasons Sales Reps Love Salesforce CRM
By : Salesforce.com Published Date: Oct 22, 2009
Regular usage of Salesforce CRM is important to driving full adoption. To achieve that goal, sales reps need to know how the application benefits them, day after day. The bottom line: Salesforce CRM is not just a tracking tool, it's a sales effectiveness tool.
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Salesforce.com
5 Essential Factors Business Owners Must Understand Before Choosing a Payment Processing Provider
By : Total Merchant Services Published Date: Jul 02, 2009
Accepting credit cards at your business, whether online or at your physical location, can be a challenging task.  The Credit Card Processing Industry is highly fragmented, with many companies offering conflicting or a confusing range of services.  This fact filled paper will provide you with a framework to make an informed decision for your payment system including; Equipment Costs, Rates, Types of Processing and Terms of the Agreement.
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Total Merchant Services
5 Steps to Building an Online Customer Experience Competency
By : Tealeaf Published Date: May 12, 2008
While many companies believe they are delivering adequate online experiences, their customers are in pain. Why do most organizations miss the mark? Improving online customer experience requires organizations to have one view of the online customer and to utilize a common language when discussing customer experience.  Tealeaf gives you insights via their new guide, "Building an Online Customer Experience Competency: Five Steps".
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Tealeaf
8 Great Tips for Smart Media Measurement in today's economy
By : VMS Published Date: Jul 31, 2009
If management has not already cut your budget, be prepared to “prove it or lose it” soon. This report will help you think through your measurement strategies, and either fine-tune an existing program, or get one started post haste.
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VMS
Accelerating Online Business Insights
By : Quantivo Corporation Published Date: Jul 13, 2009
Simple web traffic volume and conversion metrics are no longer good enough.  You need to know what visitors are doing on your website and how to react NOW. Learn how you can find monetizable insights in your web analytics data and how you can make data-driven decisions that quickly impact revenue, traffic, and stickiness.  Understand why your current analytics system isn’t suited to online data analysis, why time is your enemy like never before, and why “train-of-though” analysis is critical to your online business success.
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Quantivo Corporation
American Customer Satisfaction Index Annual E-Commerce Report
By : ForeSee Results Published Date: Feb 07, 2007
Within the e-retail, online auction, e-travel and online brokerage industries, clear leaders are beginning to emerge as certain companies do a better job than others of satisfying their customers. Find out how well e-commerce companies fared in customer satisfaction in this annual report.
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ForeSee Results
Benefits of a SaaS E-Commerce Solution
By : LaGarde Published Date: May 09, 2008
Software as a service (SaaS) is an application delivery model where a software vendor develops a web-native software application and hosts and operates the application for use by its customers over the Internet. One of the biggest distinctions about this business model is that customers do not pay for owning the software itself but rather for using it.
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LaGarde
Bringing Humanity Back to the Web
By : Live Person Published Date: Jan 22, 2007
In today’s world, it may seem like there is barely enough time to stay on top of running a business, let alone for perceived luxuries like personal interaction over every transaction. This white paper looks at the benefits of combining two popular online communication tools- email marketing and live chat - to boost customer loyalty and retention.
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Live Person
Can Speaking Avatars Help Your Website?
By : SitePal Published Date: Jul 02, 2007
Discover the benefits and potential pitfalls of using speaking avatars (virtual animated characters) for your small business websites. Learn the best practices to use to increase conversions with a talking character!
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SitePal
Considering CRM solutions? First understand CRM best practices
By : Sage SalesLogix Published Date: May 28, 2009
Before committing to a CRM purchase and implementation, it's good to know the experience of those who have already "been there, done that." It can save time and prevent costly missteps.
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Sage SalesLogix
Creating Great Subscriber Experiences: Are Marketers Relationship Worthy?
By : WhatCounts Published Date: Oct 26, 2009
Email marketing is a lot like dating. The marketer tries hard to be seen as an enticing match by the potential subscriber. He offers attractive benefits (best selection! free shipping! fascinating articles!) which the subscriber examines, assessing the possibilities. The subscriber enters into a budding relationship with the expectation that each conversation with the marketer should be interesting and relevant enough to be worth their precious time.
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WhatCounts
Customer Product Reviews: Key to Driving Satisfaction, Loyalty and Conversion
By : ForeSee Results Published Date: Feb 05, 2007
Retail sites that offer customer product reviews currently have a competitive advantage, while sites that don't are missing an opportunity to drive satisfaction and loyalty. Find out about the benefits of customer product reviews, and how they impact purchase decisions and loyalty.
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ForeSee Results
Customer Reviews Drive Online Satisfaction, Recommendation and Loyalty
By : ForeSee Results Published Date: Jul 20, 2007
Online retailers are always on the lookout for ways to improve the online shopping experience and stay ahead of the competition. Adding consumer product reviews is one such way. As part of the analysis of the Spring 2007 edition of the Top 100 Online Retail Satisfaction Index, we delved into the data specific to consumer product reviews to answer pertinent questions.
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ForeSee Results
Delivering High Growth Brand Awareness through an eStore
By : OrderDynamics Published Date: Dec 01, 2008
OrderDynamics provides an example of it helped a high growth brand deliver a superior online shopping experience for its consumers while maintaining flexibility and control over their web design.
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OrderDynamics
eCommerce 3.0: How eCommerce Becomes a Uniquely Great Experience
By : Scene7 Published Date: Feb 05, 2007
This whitepaper reviews the past decade of eCommerce, highlights five key principles for eCommerce 3.0 - the coming phase of eCommerce - and illustrates tangible examples or "glimmers" that demonstrate the direction customer experience is headed in the near term to offer consumers uniquely great online shopping experiences.
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Scene7
Email Automation: Do More With Less-A Knowledge Marketing Whitepaper
By : Knowledge Marketing Published Date: Oct 22, 2009
Automated email marketing programs lighten the load on today's marketers and ensure communication with prospects at the precise moment, with a targeted message. Knowledge Marketing offers their guide to creating one-to-one messaging with relevant and timely content that is fully automated. Learn more today!
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Knowledge Marketing
Enhancing eCommerce ROI through Rich Internet Applications (RIAs)
By : Integration New Media, Inc. Published Date: Sep 18, 2008
This new white paper by Integration New Media looks at the benefits achieved through adding richness to eCommerce sites, with an emphasis on the impact that this change can have on a retailer’s bottom line. In addition, it presents samples of successful integrations and options for moving forward that leverage current technology, providing retailers with the biggest bang for the smallest investment.
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Integration New Media, Inc.
Executives in a Career Transition- A Resource to Finding a Business Franchise
By : MatchPoint Published Date: Oct 20, 2009
Executives use MatchPoint because they want to transition from the workforce into business ownership. MatchPoint Network offers it's complimentary services of providing expert guidance through the process of finding the right franchise business for you. Owning their own business allows executives to make their own choices and stay in control of their own future.
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MatchPoint
Free Shipping: Does It Drive Online Holiday Sales and Long-Term Loyalty?
By : ForeSee Results Published Date: Feb 05, 2007
Free shipping, undoubtedly, is necessary to compete in the critical holiday season. But, is it really a competitive advantage? Does it drive short-term sales and long-term loyalty? And, are free shipping offers equally effective for repeat customers as for those that buy from a retail site for the first time?  ForeSee Results found some interesting answers to these questions.
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ForeSee Results
Growing Your Online Business-Finding A Better Way To Make Money
By : LaGarde Published Date: Oct 09, 2008
In this webinar you will learn: The value associated with SaaS model, Importance of PCI Compliance, How to establish an eCommerce plan including budget considerations, Case Study-Overview of TeaGschwendner, Things to look for and avoid when choosing an eCommerce partner, Understanding the LaGarde difference.
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LaGarde
Hitwise Holiday 2007 Retail Recap Report
By : Hitwise Published Date: Apr 07, 2008
This report summarizes several key online retail activities during the 2007 holiday season and offers tips for 2008.
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Hitwise
Hitwise U.S. Research Note: Comparison Shopping Tools
By : Hitwise Published Date: Apr 04, 2008
This Research note features insights into what’s happening this season among these increasingly popular shopping tools.
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Hitwise
How Sales Go Up When You Stop Selling
By : GoldMail Published Date: Aug 27, 2009
There are three key challenges every sales organization needs to overcome. . People resist being sold to . They hide from you behind voice mail and email . No personal connection can be established This paper will review all three challenges and provide key case studies for how real world sales teams overcame this resistance to increase revenue without chasing buyers.
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GoldMail
How to Drive Sales and Improve the User Experience Using Interactive Conversation
By : Jellyvision Inc. Published Date: Mar 23, 2009
When your site offers a complex solution that requires high level customer engagement, it is often a challenge to keep customers’ attention enough to convey the value of your product. Download this paper to learn how to increase conversion rates, and reduce website abandonment by forging a personalized and emotional connection between your brand and consumers on your site.
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Jellyvision Inc.
How to maximize conversions for digital campaigns at minimal cost
By : Eyeblaster, Inc. Published Date: Apr 02, 2009
One of the big challenges faced by online marketers and agencies that handle large online budgets is maximizing conversions and optimizing online budgets at zero or minimum cost. This issue of the Eyeblaster Analytics Bulletin presents findings on conversions and a multitude of methods that can be deployed to ensure a better yield of successful digital campaigns.
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Eyeblaster, Inc.
 
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