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Banner Advertising - A web banner or banner ad is a form of advertising on the World Wide Web. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking them to the web site of the advertiser.

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How to Convert Eyeballs to Sales with Online Display Advertising

By : AdReady

Published Date: Oct 29, 2007

Consumers today spend 95% of their time Online on sites that feature display ads. This white paper gives you 10 tried-and-true how-to’s and helpful insights that go into the making of a top performing online display ad campaign.
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Industrial Marketing Decision Maker Kit

By : GlobalSpec

Published Date: Oct 13, 2008

Download this kit to discover the latest information about how best to use your limited marketing resources (your peer's #1 problem) to drive more leads and sales.

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Marketing To Industrial Professionals

By : GlobalSpec

Published Date: Jul 03, 2008

This white paper offers suppliers and manufacturers in the industrial sector the information needed to develop a robust and effective online marketing strategy – beyond the company Web site.
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The Infinitely Complex Online Sale

By : [x+1]

Published Date: May 01, 2006

Publishers spend millions generating content, designing user experiences, and promoting themselves as the destination of choice when people open up their browsers. In order to pay for the user's attention, they sell impressions. But who should publishers sell to? Be sure to consider the key points explained in this paper.

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Trends in Industrial Marketing 2008

By : GlobalSpec

Published Date: Sep 18, 2008

Discover marketing objectives, trends and expenditures in today's industrial marketplace including spending shifts in online advertising and the preferred media mix.
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