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Blogs provide commentary or news on a particular subject, such as food, politics, or local news; some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of most early blogs.

Results 1 - 25 of 41 matches Sort Results By : Published Date | Title | Company name
5 Tips for Advanced B2B Business Blogging
By : HubSpot, Inc. Published Date: May 18, 2009
B2B Business Blogging TipsYou've launched a business blog and you're ready to take the next step. How do you promote your blog to increase subscribers? What do you write about and how do you brainstorm new blog post ideas? This webinar will cover tips on how to turn your blog into a powerful tool for your business, helping you engage customers in a conversation while also improving your search engine rankings
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HubSpot, Inc.
How to Demonstrate the Value of Social Media to Your Boss
By : HubSpot, Inc. Published Date: May 18, 2009
You get it. You love it. But now you're in the position of asking for budget or permission or both to cover your social media implementation plans. You want to make sure the boss knows that other companies have done it successfully, that the learning curve is brief, that the tools are inexpensive, and that this isn't a terrible resource suck (or if it is, just how does that work?). Attend this free webinar to learn how to convince your boss the value of social media and how to implement it for your business.
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HubSpot, Inc.
How to Generate Leads for Small Business
By : HubSpot, Inc. Published Date: May 18, 2009
Learn how small businesses can level the playing field and generate leads efficiently by leveraging inbound Internet marketing strategies and tools. This free webinar will cover all the basics of search engine optimization, business blogging, social media marketing, and more to get found by more prospects and generate leads online for your business.
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HubSpot, Inc.
How to Use Social Media to Attract More Customers
By : HubSpot, Inc. Published Date: May 18, 2009
Businesses now have the power to leverage the Internet - search engines, blogs, social media -- to reach customers more effectively. This includes connecting with customers where they hang out online and engaging in conversations about the topics most important to them. Social CRM (Customer Relationship Management) is all about joining the ongoing conversations our customers and prospects are already having and not trying to control them. It's realizing that people like doing business with people they like and love doing business with people they trust.

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HubSpot, Inc.
Marketing in a Recession
By : HubSpot, Inc. Published Date: May 18, 2009
In a recession, marketing budgets are often the first to get slashed. For many that means cutting programs, cutting spending and cutting staff in order to make it through the economic downturn. But marketing in a recession isn't about marketing less, it's about marketing better and smarter. This webinar will share techniques for marketing more efficiently and effectively, particularly on a tight budget.

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HubSpot, Inc.
Measuring Inbound Marketing 101
By : HubSpot, Inc. Published Date: May 18, 2009
You've started a blog, signed up for twitter, and set up a Facebook Business Page - now how do you know if it's working for you? This webinar will provide all the basics of how inbound marketing-driven businesses should measure their on-going campaign efforts. This includes understanding key business, website, search engine optimization, blogging, social media, and paid campaign metrics, and most importantly, learning how to draw insights from this new wealth of information.

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HubSpot, Inc.
How to Do a Website Redesign for Lead Generation and Marketing Results
By : HubSpot, Inc. Published Date: May 18, 2009
A business' website is probably their most important asset, and year-round companies are embarking on website redesign projects to "improve" their websites. However, in order to get the most out of a website redesign, companies must construct their website in the context of a larger internet marketing strategy. View this free video presentation to learn how to do a website redesign to maximize your marketing and lead generation results.

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HubSpot, Inc.
Are You Considering Corporate Blogging? Take 5 minutes to read and evaluate
By : Compendium Blogware Published Date: Jul 16, 2008
As a marketer, you need to be waiving your arms with the solution to the problems prospects are searching for. According to the Pew American Internet Study, search is now tied with email as the number one online activity. 91% of Internet users search regularly. What does this mean for marketers? Learn more today!
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Compendium Blogware
Corporate Blogging and Email Marketing: Why They Work Together
By : Compendium Blogware Published Date: May 27, 2008
Blogs are an ideal marketing tool to help you found in the search engines and generate demand. Email marketing is the ideal way to facilitate and sustain relationships with your prospects and customers. Find out how these dynamic, online tools work together.
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Compendium Blogware
Mastering New Challenges in Text Analytics
By : SPSS, Inc. Published Date: Apr 25, 2008
This paper briefly defines text analytics, describes various approaches to text analytics, and then focuses on the natural language processing techniques used by text analytics solutions.
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SPSS, Inc.
Demand Generation Through Corporate Blogging: What is Blogging's Role in SEO & Social Networking?
By : Compendium Blogware Published Date: Oct 15, 2007
Two significant online trends are directly impacting the present and future of Business-to-Business Marketing. Learn how organizational blogging can dramatically impact search engine results and serve as an entry into the world of social media.
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Compendium Blogware
Trends in Adopting Web 2.0 for the Enterprise
By : Awareness Networks Published Date: Mar 07, 2008
Interested in learning about current trends in Web 2.0? In Awareness' survey, they report data on the adoption of Web 2.0 technologies as well as the future of social media initiatives within enterprise-size organizations.
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Awareness Networks
Social Media for Small Business
By : BatchBlue Software Published Date: Mar 26, 2009
Even though you may not be familiar with the term “social media”, chances are you’ve heard about it or maybe even are using it to communicate in your personal life. But is social media successfully making the crossover from personal pastime to business tool? This blue paper outlines the different types of tools in the social media toolkit and proposes ways they can be used to promote your brand, communicate with your customers and help grow your business.

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BatchBlue Software
Integrating Email Campaigns with New and Existing Mediums
By : Gold Lasso Published Date: Aug 19, 2008
Integrating Email Campaigns with New and Existing Mediums.  This white paper is a review of the "why's" and "how's" of email integration with other marketing mediums.
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Gold Lasso
Social Media Marketing Hits & Misses: How 2007 Hot Holiday Brands & Products Performed Online
By : Safe Software Published Date: Feb 07, 2008
In this follow-up to their preholiday study of 12 of the season's most talked about products and retailers, Oneupweb looks at how these companies' online social media marketing strategies played out during the 2007 holidays. See what worked, why, and what social media marketing tactics you should be considering in 2008.
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Safe Software
The Dawn of a New Industry: Internet Video Production and Marketing
By : Fathom SEO. Published Date: Nov 14, 2007
Learn what it takes to produce online videos that drive sales, leads and publicity for your business. This guide explains why Internet video is growing at such a rapid pace and offers tips on how to begin your own video marketing campaigns.
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Fathom SEO.
White Paper: 5 Tips to Turn Your Website into a Marketing Machine
By : ProjectLocker Published Date: Nov 13, 2007
Learn how you can transform your website into a marketing machine that attracts qualified prospects and converts a higher percentage of them into paying customers.  This Internet marketing whitepaper discusses 5 tips you can implement today to leverage the Internet and reach your customers more effectively.
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ProjectLocker
B-to-B Branding in a 2.0 World
By : Godfrey Published Date: Oct 26, 2007
Branding has always been about much more than logos and graphics. It comprises the total experience customers and prospects have with your company.

By adding newer, richer choices, today’s new communications technologies – everything from blogs and podcasts to wikis and mobile – are changing the fundamental basis of business-to-business marketing. Almost daily. While some are saying that branding is no longer relevant in that increasingly fragmented media world, we believe branding actually is more important than ever. In fact, it’s critical to your success.
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Godfrey
Convergent PR: The Best of Both Worlds
By : Godfrey Published Date: May 23, 2007
Recently, however, the explosive growth of online media has changed the PR game, creating a deeper, richer two-way communication between a marketer and its target audiences. Now, marketers can use social media strategies and tactics to engage their audiences directly. Those tactics include press release optimization, online media monitoring and reporting, social media press releases, RSS feeds, blogs, podcasts, webcasts and a host of other emerging technologies.
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Godfrey
Join the Content Marketing Revolution: 20 Essential Tips
By : ideaLaunch Published Date: Apr 06, 2009
What is content marketing? It’s the art of understanding exactly what your customers need to know and the science of delivering it to them in a useful, compelling way. Learn the secrets for coming up with the right topics to engage readers, hiring and managing the best writers and putting content solutions together to earn trust and drive sales. These 20 savvy tips tell you how to implement a content marketing strategy to win the war of words on the web.
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ideaLaunch
Understanding Sport Enthusiasts involvement in Social Media
By : Lotame Published Date: Feb 16, 2009
Read this report to understand behavior of sports enthusiasts as relates to social media. The study was developed from sampling over 22,000 users in our Co-Op who reported interests in sports or demonstrated interests by sharing, posting or discussing sport related content.
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Lotame
Email Marketing Goes Social
By : SilverPop Engage Published Date: Feb 12, 2009
While the World Wide Web continues to generate exciting new forms of human interaction, including such Web 2.0 offshoots as social networking and video-sharing sites, wikis and blogs, what is just as exciting are the new engagement-marketing opportunities that result from the joining of both old and new Internet-based communication technologies. Email and social networks represent such a nexus.
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SilverPop Engage
Study on Social Media Behaviors of "moms"
By : Lotame Published Date: Feb 06, 2009
This report examines behaviors of women from 25 to 54 years of age as their primary users and who reported having children or who had interests in family, babies, education and family trips. It was developed from brand campaigns in social media and samples behavior of 100,000 users that fit the description.
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Lotame
B2B Marketing with Video: Driving ROI from Awareness to Advocacy
By : BrightCove, Inc. Published Date: Nov 25, 2008
With the rapid growth of online video, more and more B2B marketers are using video to drive results and ROI throughout the customer lifecycle. Because video enables marketers to tell more engaging stories about their businesses, brands and products, video has quickly proven to be one of the most successful ways of acquiring, interacting with and converting new customers. With this white paper, you will see case studies from successful video marketers and discover 5 ways you can begin leveraging online video today .
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BrightCove, Inc.
Five Tips for Delivering Great PR for Less Money
By : Vocus, Inc Published Date: Oct 21, 2008
Get the five tips you need to deliver great PR for less money.  Leverage the latest PR tools to help you accelerate the impact of your PR initiatives, while being budget conscious.
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Vocus, Inc
 
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