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10 Best Practices for Website Testing, Targeting & Optimization


To stay competitive in the age of agile commerce, you must test and target your website content in order to deliver more relevant shopping experiences to visitors. But what content should you leverage to produce the strongest results? This eBook reveals the 10 best techniques, culled from countless targeting and testing campaigns.

You’ll Learn:

  • 2 key visitor segments you absolutely must start targeting today
  • An effortless but effective way to address shopping cart abandonment
  • How to merchandise products quickly and easily
  • Simple tricks for ensuring "continuity" that helps website visitors actually convert
  • And 6 more ideas that have been proven to boost your site's relevance to visitors, leading to dramatic increases in conversion rate and revenue.

Get the FREE Top 10 Testing, Targeting and Optimization Best Practices: Second Edition eBook now, by filling out the simple form at right.

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Published:  Jun 20, 2012
Length:  16
Type:  White Paper